Creating a world of good since 1964.
Proudly independent and wholly employee-owned, we are a specialist bilateral B2B marketing agency and consultancy built to drive change, transform brands, and shape better futures in complex, competitive sectors. And we’ve been doing this for over 60 years. Blending multichannel strategic consultancy and multinational creative activation, we work with future-focused brands to open up a world that’s better for people and better for business.





Consultancy x Agency.
Doing good creatively, commercially and consciously requires a combination of insight-driven strategy and real-world activation – and, here, we occupy a unique space as a business that delivers both.
Accelerator.
Our specialist brand-led consultancy helping businesses tackle the challenges of today and tomorrow. From realising high-growth opportunities to delivering differentiation, we combine high-impact strategic and creative direction to accelerate value and do the right thing for every client, opening up new opportunities to shape a better world.
Sustainability strategy and activation.
Intellectual Asset Marketing.
Talent motivation and employer marketing.
Brand strategy consulting.
Brand storytelling and value proposition development.
B2B marketing strategy.
Business transformation consulting.
Private equity consulting.
B2B Customer journey mapping.
Clusters.
Built with our clients at their core, our Cluster teams deploy multidisciplinary tactics to bring our strategies into the real world, from digital and social media to communications and PR. It’s all driven, monitored and delivered by a dedicated team who go beyond expectations to do the right thing at every stage from brief to activation.
Explore
+
Excite
Express
+
Excel
We Explore. We Excite. We Express. We Excel.
Our 4E adaptive thinking methodology gives us a framework to stay true to our promise of creating a world of good for clients, colleagues and society. First, our Accelerator consultancy defines the strategic challenge and creative solution, then our Cluster team activates campaigns and initiatives that deliver differentiation and drive real change.
Meet the strategic team.
Managing Director
Mark Fones
Co‑Founder & Director
Karen Bernie
Founder
Brian Barrett
Brand & Strategy Director & Trustee Director
Simon Hall
Group Account Director & Trustee Director
Ben Baker-Hollyhead
Head of Partnership Development
Lynne Strawford
Account Director & Cluster Lead
Emma Bowen
Account Director & Cluster Lead
Josh Handscomb
Senior PR & Content Manager & Trustee Director
Adam Jones
Creative Strategist & Copywriter
Steve Jenkinson
Senior Digital Account Manager
Ashtoreth McAdam
Senior Finance & Operations Manager
Daniel Hopkins
There’s no value in service silos and isolated thinking – which is why, from our values to everyday life, we share creativity and commerciality freely and openly, right across our business.



