International communications

We live in a world where boundaries are breaking down, where news spreads at the speed of a Tweet, and where markets are no longer defined by geographical borders.

To reach out and exploit this opportunity, we’re proud to launch 1°West – a dedicated global network of carefully selected partners who can ‘plug’ into our teams. Each has the knowledge, resources and channels to effectively transcreate and express brands, propositions and campaigns worldwide, meaning we can take your story across borders, whether you’re an existing multinational or a single-country businesses looking to explore new markets. Centred in our Birmingham hub – 1° west of the prime meridian – this new hub combines the cohesion of central management with the understanding of local market rollout.

 

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Accelerating brand and business value creation

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