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# Wyatt International: Wyatt International

## Sitemaps
[XML Sitemap](https://www.wyattinternational.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [The waiting is over: Mapping the new normal for global supply chains.](https://www.wyattinternational.com/views/the-waiting-is-over-mapping-the-new-normal-for-global-supply-chains/): Spare a thought for the humble supply chain. Those tightly maintained connections between customers and suppliers, partners and even competitors, that span our world. Because they don’t have it easy…
- [The road ahead: The challenges EVs face between innovation and adoption.](https://www.wyattinternational.com/views/the-road-ahead-the-challenges-evs-face-between-innovation-and-adoption/): There’s what can only be described as a deceleration happening in the world of electric vehicles. Not necessarily in terms of the innovation that drives them, but in the rate of EV adoption across the world.
- [What smart manufacturers are really prioritising in 2026 – and why their technology partners need a sharper story.](https://www.wyattinternational.com/views/what-smart-manufacturers-are-really-prioritising-in-2026-and-why-their-technology-partners-need-a-sharper-story/): In 2026, manufacturers are prioritising resilience, efficiency and real-world results over technology hype. The challenge for technology providers? Proving how their solutions solve business problems, not just showcasing features.
- [It’s time to close the regeneration gap.](https://www.wyattinternational.com/views/its-time-to-close-the-regeneration-gap/): If you’ve been following our social feeds recently, you’ll know all about how 2026 is a turning point for established sustainability approaches. The question needs to be asked: are they enough? Well, now, we can reveal a new framework that goes beyond them – mapping out the regenerative ecosystem that lies ahead.
- [The installer is a key decision-maker. Are you positioned for them?](https://www.wyattinternational.com/views/the-installer-is-a-key-decision-maker-are-you-positioned-for-them/): Installers are no longer just end users, they’re key influencers shaping product decisions on site. Brands must rethink B2B messaging to reflect B2i reality.
- [Smart manufacturing isn’t about technology. It’s about positioning.](https://www.wyattinternational.com/views/smart-manufacturing-positioning-not-just-technology/): Automation. AI. Connected systems. Predictive maintenance. Digital twins. Manufacturing has become saturated with the language of innovation, to the point where almost every business now claims to be smarter, faster and more advanced than the competition. The problem is, when everyone is saying the same thing, technology alone stops being a point of difference.
- [Building the bridge: How we’re actively closing the regeneration gap.](https://www.wyattinternational.com/views/building-the-bridge-how-were-actively-closing-the-regeneration-gap/): Regeneration needs more than good intentions. Discover how brands are turning purpose into action through real-world change for people, industry and planet.
- [Building difference in social housing: Why brands struggle to differentiate.](https://www.wyattinternational.com/views/building-difference-in-social-housing-why-brands-struggle-to-differentiate/): In a sector shaped by risk, regulation and conformity, standing out in social housing has never been harder. Discover why construction brands struggle to differentiate — and how stronger storytelling can create real impact.
- [Unlocking the new world of digital acronyms.](https://www.wyattinternational.com/views/digital-marketing-acronyms-seo-aeo-geo-explained/): Let’s be honest. The business world loves an acronym. Marketing especially.
- [Beyond net zero: What sustainable construction really means now.](https://www.wyattinternational.com/views/beyond-net-zero-sustainable-construction-now/): We all know the built environment generates a disproportionate amount of the world’s carbon emissions – up to 40% by many estimates. And, while the fight to drive down embodied and operational carbon in our buildings must continue, the race towards net zero is just the tip of the iceberg that is our unwittingly relevant metaphor for sustainable construction…
- [Fire safety innovation only matters if it’s trusted.](https://www.wyattinternational.com/views/fire-safety-innovation-trust-marketing/): There’s a quiet irony at the heart of fire safety innovation.
- [The AI boom is rewriting the data centre supply chain.](https://www.wyattinternational.com/views/ai-data-centre-supply-chain-repositioning/): There’s a tendency to tell the AI infrastructure story through a single lens: hyperscalers. Big builds. Bigger investments. Even bigger ambition. But that’s only part of what’s really happening.
- [Compliance doesn’t win business. Credibility does.](https://www.wyattinternational.com/views/compliance-vs-credibility-health-safety-event-2026/): In health, safety and risk, compliance is what gets you through the door. It underpins your ability to operate, to tender, and to be considered credible in the first place. In a highly regulated environment, it is expected.
- [Race to the top: Why manufacturing can no longer compete on cost alone.](https://www.wyattinternational.com/views/why-manufacturing-can-no-longer-compete-on-cost-alone/): As a specialist industrial marketing agency, we work alongside international manufacturers to open up new market opportunities, transform and realign brands, and take them into new territories. In doing so, we’ve seen one overarching competitive challenge facing them all: cost. There’s always someone who can do it cheaper. There’s always an undercut. Until there isn’t. Which is why B2B manufacturing marketing strategies must now redefine what ‘value’ means – turning the sector’s competitive dynamics upside-down.
- [When sustainability can’t be sustained, what’s next for B2B brands?](https://www.wyattinternational.com/views/when-sustainability-cant-be-sustained-whats-next-for-b2b-brands/): Whether it’s the dissonance between what brands say and what they do, or the question of whether the world has gone too far for ‘reducing our impact’ to even have an impact, we’re in danger of sustainability losing all meaning. When less is no longer enough, what comes next?
- [What is multichannel marketing?](https://www.wyattinternational.com/views/what-is-multichannel-marketing/): In today’s connected world, the way people interact with brands is constantly evolving. Customers move seamlessly between channels. They are searching online, reading reviews, watching videos, following social accounts, and attending events, often in the space of a single decision journey.
- [What is media relations? A guide to building credibility through strategic storytelling.](https://www.wyattinternational.com/views/what-is-media-relations-b2b-pr-guide/): In today’s competitive B2B landscape, trust and visibility are everything. The brands that know how to engage the media and tell their story authentically are often the ones shaping conversations in their industries.
- [How can strategic creativity improve health and safety engagement?](https://www.wyattinternational.com/views/how-can-strategic-creativity-improve-health-and-safety-engagement/): There’s a culture shift happening when it comes to the health & safety industry. While, for decades, it’s been an essential part of the workplace, it’s also been seen as a little…dry. Rules are there for everyone’s safety, of course – but people are discovering there’s a better way to ensure we all follow them…
- [A Good Question.](https://www.wyattinternational.com/views/a-good-question/): When is good better than best? Here not so much to answer this as to bask in the applause of one (or, at best, two) other semantic pedants for that opening sentence, is Steve Jenkinson. While he’s here, he may as well bend your ear about why a brand’s story means something – and how it can mean more…
- [Creating a world of good: Why we still believe in better.](https://www.wyattinternational.com/views/creating-a-world-of-good-why-we-still-believe-in-better-2/): In a world of constant change, it’s easy to lose sight of what truly matters. At Wyatt International, we’ve always believed that creativity is a force for good — for people, the planet, and progress. Now, as the agency unveils its latest rebrand, Mark Fones, Managing Director, shares the vision behind it: a renewed commitment to human-led creativity, purposeful partnerships, and sustainable impact to help shape a better world.
- [What Is Episodic Content Marketing and How It Enhances Your B2B Strategy](https://www.wyattinternational.com/views/b2b-episodic-content-marketing-guide/): The marketing landscape continues to evolve, presenting B2B brands with exciting new opportunities to complement their existing strategies. While traditional PR and marketing approaches remain valuable, episodic content marketing offers an additional strategic approach that’s helping businesses build deeper, more sustained engagement with their target markets over time.
- [Creative B2B Social Media: How to Build a Strategy That Cuts Through](https://www.wyattinternational.com/views/creative-b2b-social-media-strategy-guide/): B2B social media needs a reset. We’ve all seen it before; the product posts with no story, the updates packed with words but light on meaning, and the safe, polished content that fades into the feed. It ticks the boxes and keeps the lights on, but is it really making a difference?
- [Is SEO Dead, or Just Evolving? What BrightonSEO 2025 Revealed](https://www.wyattinternational.com/views/brightonseo-2025/): Is SEO dead? Is it GEO or AEO? Is AI going to take all our jobs? And most importantly… are seagulls going to destroy the world? Some of these questions were answered at BrightonSEO. Fortunately, the feathered apocalypse remains unconfirmed, but it was a perfect nod to BrightonSEO’s cheeky seagull mascot and playful branding.
- [Installer insights: Stuart Duff Q&A](https://www.wyattinternational.com/views/stuart-duff-q-and-a/): It is no secret that installers are a key focus for brands operating in the plumbing and heating industry – but connecting with them isn’t always so straightforward.
- [HVAC Marketing Strategy: Nurturing relationships with your installer audiences](https://www.wyattinternational.com/views/hvac-marketing-strategy-nurturing-relationships-with-your-installer-audiences/): In plumbing and heating, simply establishing initial connections with installers isn’t enough to drive sustainable growth. As Ben Baker-Hollyhead discusses, marketers need to continually nurture their relationships with installers to ensure dependable success. When developed strategically, these business-to-installer (B2i) relationships can span years, creating a valuable and loyal customer base.
- [Event Marketing Mastery: How to Drive Footfall, Generate Sales and Build Brand Awareness](https://www.wyattinternational.com/views/event-marketing-guide/): In the age of performance marketing, we love measurable data, so it is easy to disregard trade shows and event marketing in your budget when it comes to building brand awareness.
- [Marketing to installers: What P&H brands need to know](https://www.wyattinternational.com/views/what-ph-brands-need-to-know/): In our latest blog, Ben Baker-Hollyhead, Group Account Director, is exploring how marketing professionals in the plumbing and heating sector can develop deeper connections with their installer audience to build lasting brand loyalty.
- [HVAC Marketing: Engaging P&H installers](https://www.wyattinternational.com/views/hvac-marketing-engaging-ph-installers/): In the dynamic world of plumbing and heating (P&H) marketing, understanding and effectively connecting with installers is crucial for success. From marketing events to content creation across channels, Ben Baker-Hollyhead, our Group Account Director, explores how marketers can effectively engage P&H installers.
- [Advanced PPC Optimisation: How to Leverage Google’s AI](https://www.wyattinternational.com/views/advanced-ppc-optimisation-how-to-leverage-googles-ai-es-ai/): Pay-per-click (PPC) advertising remains one of the most effective ways to drive traffic, leads, and sales in the digital marketing landscape. However, as competition intensifies and audiences become more selective, advanced optimisation techniques are no longer optional – they’re essential. Enter Google’s artificial intelligence (AI). With its AI-driven tools, Google Ads is more powerful than ever, helping advertisers maximise returns while streamlining campaign management. Our latest blog by Senior Digital Account Manager Ashtoreth McAdam explores how to leverage Google AI for PPC optimisation.
- [Why B2B brands struggle to package, position, and communicate their sustainability strategies.](https://www.wyattinternational.com/views/why-b2b-brands-struggle-to-package-position-and-communicate-their-sustainability-strategies/): In a world where sustainability is at the forefront of decision-making, brands face immense pressure to integrate their sustainability efforts. However, despite genuine intentions and robust strategies, many companies falter in packaging, positioning, and communicating their sustainability initiatives. In our latest blog, Brand and Strategy Director, Simon Hall looks at how these challenges arise from a combination of complexities within the sustainability environment.
- [How SEO works for B2B businesses: A 2024 Guide](https://www.wyattinternational.com/views/how-seo-works-for-b2b-businesses-a-2024-guide/): Everything has changed. And the digital landscape is no exception. As digital leaders, we’re evolving our strategies to guarantee agility and adaptability – let’s face it, who knew TikTok would transform our lives, and who could have predicted the flat-to-the-floor acceleration of AI! We’re learning to let-go of what was and embrace a new dawn of what it means to activate an SEO strategy. So, in this guide I’m going to talk you through how SEO works in 2024, and how B2B brands should continue to harness its power.
- [How to build a data-driven marketing strategy for maximum impact.](https://www.wyattinternational.com/views/how-to-build-a-data-driven-marketing-strategy/): When building a B2B marketing strategy, you must be specific, tailored and purposeful – broad strokes will no longer cut the mustard. Joe Marsh, Wyatt International’s Search Executive is going to discuss the importance of data-driven marketing.
- [Wyatt International at 60: celebrating six decades in business](https://www.wyattinternational.com/views/celebrating-60-years-business/): Since 1964, Wyatt International has been a partner to B2B brands around the world, providing everything from hands-on marketing support through to spearheading global campaigns.
- [AI Anxiety in Marketing and Construction: How Organisations Can Thrive Amid the AI Revolution](https://www.wyattinternational.com/views/ai-anxiety/): Amid the inevitable rise of Artificial Intelligence in the marketing and construction industries, a growing concern has emerged: AI Anxiety. Workers harbour fears over the rapid changes in AI technology as evidenced by job security, technological complexity, and the pace of change. However, it can represent an opportunity for transformation when captured correctly.
- [The benefits of content marketing for B2B brands.](https://www.wyattinternational.com/views/benefits-of-content-marketing/): B2B brands continually seek new ways to remain present and connect with their key audiences. To do this, harnessing the power of content marketing is key – and Wyatt International’s Senior PR & Content Manager, Adam Jones, is here to tell you how.
- [How micro and nano influencers are helping B2B brands supercharge performance.](https://www.wyattinternational.com/views/micro-and-nano-influencers/): It may seem mad to some generations, but when you take a few steps back, you realise that influencer marketing has been around for some time. And what Ellice Patrick our Social Media & Influencer Manager, is going to do is encourage you to embrace the digital influencing age, and harness its power for your brand.
- [PPC: A Game-Changer in B2B Digital Marketing](https://www.wyattinternational.com/views/ppc-b2b-digital-marketing/): In our ever-evolving landscape of digital marketing, Heidi Bodfish, Digital Account Manager, has taken to our blog to discuss all things pay-per-click (PPC) advertising. As an essential strand of a multichannel campaign, Heidi is going to take you through the what, how and why of B2B PPC campaigns.
- [The different types of content marketing – from infographics to whitepapers.](https://www.wyattinternational.com/views/the-different-types-of-content-marketing-from-infographics-to-whitepapers/): Content marketing. Oh, where to begin? Ezrina McIntyre​, PR & Content Manager, has delved into the vast and diverse toolbox that is content marketing to uncover what’s really in a B2B brands’ arsenal.
- [From print to online. The role of digital PR in 2024.](https://www.wyattinternational.com/views/the-role-of-digital-pr/): In our latest blog, Jordan O’Flanagan, senior PR and content manager, at Wyatt International has explored the evolution of PR, and more specifically the role digital PR plays for B2B brands.
- [Creating PR campaigns that cut through in construction media and beyond.](https://www.wyattinternational.com/views/creating-pr-campaigns-that-cut-through-in-construction-media-and-beyond/): Building an effective PR campaign for the construction industry is quite a task – but it is essential to establishing your brand as a genuine expert within the industry. Over time, that expertise, and the added value that it demonstrates, can make a tangible contribution to the bottom line. Here, Adam Jones, Senior PR & Content Manager, explores the layers of a successful multi-channel PR campaign.
- [How do PPC and SEO work together to achieve better results?](https://www.wyattinternational.com/views/how-do-ppc-and-seo-work-together-to-achieve-better-results/): This blog will provide more insight into how the two digital marketing techniques can work simultaneously – and why they should.
- [Third-Party Cookies Are Here to Stay: Google’s Sweet Decision and What It Means for You.](https://www.wyattinternational.com/views/third-party-cookies-are-here-to-stay-googles-sweet-decision-and-what-it-means-for-you-t-decision-and-what-it-means-for-you/): Heidi Bodfish, Digital Account Manager is back to discuss what Google’s latest decision to keep third party cookies means for you.
- [Reduce, Reuse, Recycle. Why not redesign?](https://www.wyattinternational.com/views/reduce-reuse-recycle-why-not-redesign/): Simon Hall, our Brand and Strategy Director, is discussing consumption and why the construction, industrial, and manufacturing sectors need to shift focus and hone in on design.
- [Why should we nurture a culture of sustainability in B2B brands?](https://www.wyattinternational.com/views/why-should-we-nurture-a-culture-of-sustainability-in-b2b-brands/): Building a culture of sustainability is a process. It involves a collective effort founded on a clear ESG and sustainability strategy. As a global community, B2B brands are grappling with environmental challenges and impending deadlines – they’re at the forefront of a transformative journey.
- [A new era of employee ownership.](https://www.wyattinternational.com/views/a-new-era-of-employee-ownership/): We’re thrilled to be celebrating our first EO day! At the start of the year, we announced our transition to an employee-owned business – a move that was driven by our CEO Karen Bernie. This decision was fuelled by the desire to remain true to our roots, reimagine what it means to be family-run and independent, and hold steadfast to being True Originals. With this in mind, James Tomlinson – Marketing & Partnership Development Director, sat down with Karen to uncover some of the details and delve deeper into her journey.
- [B2B influencer marketing strategy: why you need one in 2024.](https://www.wyattinternational.com/views/b2b-influencer-marketing-strategy-why-you-need-one-in-2024/): Ellice Patrick, our Social Media and Influencer Manager, says it’s a fallacy to believe influencer marketing should be kept solely within the B2C arena. And we agree. But how can the shiny, pristine world of influencers ever translate to complex and technical industries? Well, they can – and they have.
- [A guide to technical SEO.](https://www.wyattinternational.com/views/a-guide-to-technical-seo/): Technical SEO is about improving the technical elements of a website to increase page rankings in search engines. That’s it, in a nutshell. Simple, right?
- [The role of social media advertising for B2B companies.](https://www.wyattinternational.com/views/the-role-of-social-media-advertising-for-b2b-companies/): With over five billion social media users worldwide, the opportunity for organic social success has become very slim. It’s not impossible, but we’re a far cry from where we were just five years ago. Heidi Bodfish, our Digital Account Manager, discusses social media advertising and why we cannot rely on organic content in 2024.
- [Web design and SEO: How to balance both without compromise.](https://www.wyattinternational.com/views/web-design-and-seo-how-to-balance-both-without-compromise-compromise/): Welcome. And now we see the marketeers and PR specialists step forward, centre ring to introduce our contestants. In the blue corner we have The SEOs. In the red corner we have The Designers. It’s the battle of the brains – both left and right. The clash of creativity with definitive data.
- [The transformative power of movement: A pathway to mental wellness.](https://www.wyattinternational.com/views/the-transformative-power-of-movement-a-pathway-to-mental-wellness-to-mental-wellness/): Maintaining good mental health is often side-lined in our fast-paced world, where deadlines loom significantly and stress levels soar. Depression and anxiety have become all too common, affecting millions worldwide. However, amidst this turbulence, a simple yet powerful remedy exists. Movement. Physical activity isn’t just about sculpting bodies but nurturing minds.

## Pages
- [Wyatt International](https://www.wyattinternational.com/)
- [Work](https://www.wyattinternational.com/work/)
- [Capabilities](https://www.wyattinternational.com/capabilities/)
- [Careers](https://www.wyattinternational.com/careers/)
- [Views](https://www.wyattinternational.com/views/)
- [About Us](https://www.wyattinternational.com/about/)
- [Contact](https://www.wyattinternational.com/contact/)
- [Terms and conditions for supply of services](https://www.wyattinternational.com/terms-and-conditions-of-business/)
- [Website terms of use](https://www.wyattinternational.com/wyatts-website-terms-of-use/)
- [Cookie and privacy policy](https://www.wyattinternational.com/wyatt-international-cookies-privacy-notice/)

## Team
- [Mark Fones](https://www.wyattinternational.com/team/mark-fones/)
- [Karen Bernie](https://www.wyattinternational.com/team/karen-bernie-2/)
- [Brian Barrett](https://www.wyattinternational.com/team/brian-barrett-2/)
- [Simon Hall](https://www.wyattinternational.com/team/simon-hall/)
- [Ben Baker-Hollyhead](https://www.wyattinternational.com/team/ben-baker-hollyhead/)
- [Emma Bowen](https://www.wyattinternational.com/team/emma-bowen/)
- [Josh Handscomb](https://www.wyattinternational.com/team/josh-handscomb/)
- [Jeremy Sumeray](https://www.wyattinternational.com/team/jeremy-sumeray/)
- [Neil Harrison](https://www.wyattinternational.com/team/neil-harrison/)
- [Adam Jones](https://www.wyattinternational.com/team/adam-jones/)
- [Steve Jenkinson](https://www.wyattinternational.com/team/steve-jenkinson-2/)
- [Ashtoreth McAdam](https://www.wyattinternational.com/team/ashtoreth-mcadam/)
- [Daniel Hopkins](https://www.wyattinternational.com/team/daniel-hopkins/)
- [Lynne Strawford](https://www.wyattinternational.com/team/lynne-strawford-2/)
- [Mitch Brooks](https://www.wyattinternational.com/team/mitch-brooks/)
- [Anastasia Tandy](https://www.wyattinternational.com/team/anastasia-tandy/)
- [Adam Sidaway](https://www.wyattinternational.com/team/adam-sidaway/)
- [Ellice Patrick](https://www.wyattinternational.com/team/ellice-patrick/)
- [Ezrina McIntyre](https://www.wyattinternational.com/team/ezrina-mcintyre/)
- [Olivia Chandler](https://www.wyattinternational.com/team/olivia-chandler/)
- [Mia Cooper](https://www.wyattinternational.com/team/mia-cooper/)
- [Ryan McShane](https://www.wyattinternational.com/team/ryan-mcshane/)
- [Henna Mistry](https://www.wyattinternational.com/team/henna-mistry/)
- [Akshay Chaudhary](https://www.wyattinternational.com/team/akshay-chaudhary/)

## Capabilities
- [Episodic content marketing.](https://www.wyattinternational.com/capabilities/episodic-content-marketing/)
- [B2B creative marketing.](https://www.wyattinternational.com/capabilities/creative-marketing/)
- [B2B content marketing.](https://www.wyattinternational.com/capabilities/content-marketing/)
- [Brand strategy consulting.](https://www.wyattinternational.com/capabilities/brand-strategy-consulting/)
- [Brand storytelling and value proposition development.](https://www.wyattinternational.com/capabilities/brand-storytelling/)
- [B2B marketing strategy.](https://www.wyattinternational.com/capabilities/marketing-strategy/)
- [B2B customer journey mapping and CX.](https://www.wyattinternational.com/capabilities/customer-journey-mapping/)
- [B2B influencer marketing.](https://www.wyattinternational.com/capabilities/influencer-marketing/)
- [B2B PR.](https://www.wyattinternational.com/capabilities/b2b-pr/)
- [B2B PPC.](https://www.wyattinternational.com/capabilities/ppc/)
- [Sustainability strategy and activation.](https://www.wyattinternational.com/capabilities/sustainability-strategy-and-activation-2/)
- [B2B SEO services.](https://www.wyattinternational.com/capabilities/seo/)
- [Talent motivation and employer marketing.](https://www.wyattinternational.com/capabilities/talent-motivation/)
- [B2B social media marketing.](https://www.wyattinternational.com/capabilities/social-media-marketing/)
- [Campaign measurement and reporting.](https://www.wyattinternational.com/capabilities/measurement-and-reporting/)
- [Private equity consulting.](https://www.wyattinternational.com/capabilities/private-equity-consulting/)
- [International PR and communications.](https://www.wyattinternational.com/capabilities/international-pr/)
- [Data analytics and evaluation.](https://www.wyattinternational.com/capabilities/data-analysis/)
- [Market research and insight.](https://www.wyattinternational.com/capabilities/market-research-insight/)
- [B2B events marketing.](https://www.wyattinternational.com/capabilities/b2b-events-marketing/)
- [Intellectual Asset Marketing.](https://www.wyattinternational.com/capabilities/intellectual-asset-marketing/)
- [Business transformation consulting.](https://www.wyattinternational.com/capabilities/business-transformation-consulting/)
- [Performance optimisation.](https://www.wyattinternational.com/capabilities/performance-optimisation/)

## Works
- [Why should ESG be at the core of every corporate strategy?](https://www.wyattinternational.com/work/why-should-esg-be-at-the-core-of-every-corporate-strategy/): Chemicals and process fluids might not be the first field you’d associate with sustainability. But Quaker Houghton saw how adopting an ESG-first strategy could benefit its business and the planet.
- [How can human-first thinking supercharge a global social media strategy?](https://www.wyattinternational.com/work/how-can-human-first-thinking-supercharge-a-global-social-media-strategy/): In a hyper-competitive niche, how could Dormakaba transform its social media strategy to set it apart from the crowd?
- [Making a drama of health and safety to improve workplace wellbeing.](https://www.wyattinternational.com/work/making-a-drama-of-health-and-safety-to-improve-workplace-wellbeing/): A bold internal campaign designed to reframe workplace health and safety through cinematic storytelling and employee engagement.
- [How can workwear engineer higher performance?](https://www.wyattinternational.com/work/how-can-workwear-engineer-higher-performance/): When Arco looked to reposition and relaunch a long-neglected clothing line, the brand needed a big performance upgrade.
- [Reinforcing progress globally through B2B branding.](https://www.wyattinternational.com/work/reinforcing-progress-globally-through-b2b-branding/)
- [Putting LinkedIn conversations at the core of global value creation.](https://www.wyattinternational.com/work/nsk-global-linkedin-b2b-marketing-case-study/): NSK is focused on a global growth strategy in the industrial aftermarket. We saw potential in its promise of adding value beyond the bargains themselves.
- [How can construction be more constructive?](https://www.wyattinternational.com/work/how-can-construction-be-more-constructive/): UK construction faces mounting pressure from skills shortages to rising costs. That’s why sharing best practice and bringing the industry together matters more than ever.
- [How do you build on a diesel heritage to lead the way into a net-zero future?](https://www.wyattinternational.com/work/how-do-you-build-on-a-diesel-heritage-to-lead-the-way-into-a-net-zero-future/): From a Birmingham radiator repair shop to a zero-emissions innovator, Grayson’s journey is what makes its story so compelling.
- [Influencing the outdoor power equipment market.](https://www.wyattinternational.com/work/influencing-the-outdoor-power-equipment-market/): EGO Power Plus is leading the way in battery-powered outdoor equipment. To strengthen its European presence, Wyatt International launched a B2B influencer strategy to grow a community of brand ambassadors.
- [Why can’t cement be at the core of cutting carbon?](https://www.wyattinternational.com/work/why-cant-cement-be-at-the-core-of-cutting-carbon/): As a global leader in cement, concrete and aggregates, CEMEX is driving sustainability forward across the built environment.
- [How can constructive content work harder?](https://www.wyattinternational.com/work/how-can-constructive-content-work-harder/): British Gypsum and Isover used content to do more than reposition their brands — they helped UK construction start Building Better.
- [Charging up for change in the power equipment market.](https://www.wyattinternational.com/work/charging-up-for-permanent-change-in-the-outdoor-power-equipment-market-2/): Despite its environmental impact, many users still rely on petrol. EGO is on a mission to make battery power the new standard in garden equipment.
- [DieCast iQTM. Power in the process.](https://www.wyattinternational.com/work/diecast-iq-power-in-the-process/): Quaker Houghton partnered with Wyatt to redefine its die casting offer, using strategic PR, digital and content marketing to reposition the brand and drive a smarter industry future.
- [Getting out there with a game-changing boiler launch.](https://www.wyattinternational.com/work/getting-out-there-with-a-game-changing-boiler-launch/): Wyatt International helped launch Navien into the UK market with a standout boiler campaign spanning events, comms, speakers and film.
- [Crossover to the Future.](https://www.wyattinternational.com/work/crossover-to-the-future/): Navien UK brought its biggest-ever stand to InstallerSHOW, showcasing its growing product range and strengthening its position with UK installers following the NCB ON launch.
- [How do you turn single-event sponsorship into lasting engagement?](https://www.wyattinternational.com/work/turning-single-event-sponsorship-into-lasting-engagement/): For British Gypsum and Isover, the right sponsorship activation transformed brand awareness into deeper industry engagement.
- [Developing a digital strategy to drive growth.](https://www.wyattinternational.com/work/developing-a-four-dimensional-digital-strategy-to-drive-growth/): To drive awareness in the commercial sector, Forbo Flooring Systems asked Wyatt to develop a search and digital strategy to deliver long-term consistency, cohesion and conversion.
- [Creating success with customer journey mapping.](https://www.wyattinternational.com/work/paving-the-way-to-success-with-customer-journey-mapping/): Understanding every stage of the customer journey helps brands create smoother experiences and build stronger relationships.
- [Unleashing B2B content marketing to fast-track connections.](https://www.wyattinternational.com/work/unleashing-b2b-content-marketing-to-fast-track-connections/): Pandrol is known for rail fastening systems, but a strategic content campaign showcased the wider value of its expertise.
- [Launching EGO Power+ across Europe with strategic press events.](https://www.wyattinternational.com/work/an-international-b2b-b2c-press-launch/): EGO Power+ has partnered with Wyatt International to launch product innovations across Europe, turning its Press and Influencer Days into must-attend industry events.
- [Solving the tyre challenge – sustainably.](https://www.wyattinternational.com/work/solving-the-tyre-challenge-sustainably/): In mining, tyres are both a major cost and environmental challenge due to carbon-intensive manufacturing, transport and recycling difficulties.
- [An international PR campaign for Norelem.](https://www.wyattinternational.com/work/norelem-international-campaign/): Norelem, Germany’s leading engineering components brand, partnered with Wyatt to deliver a bold new international communications strategy.
- [Accelerating brand awareness across international markets.](https://www.wyattinternational.com/work/accelerating-brand-awareness-across-international-markets/): Precision Micro partnered with Wyatt to boost global brand awareness through a multichannel campaign showcasing its unique chemical etching expertise.
- [We’re ON It.](https://www.wyattinternational.com/work/were-on-it/): Following major product launches, Navien partnered with Wyatt International on a creative PR and social campaign to grow brand awareness and drive UK boiler sales.
- [Rebranding one of the best known names in construction.](https://www.wyattinternational.com/work/weve-reimagined-the-future-for-a-world-class-construction-business/): Facing a five-year brand transition, one of construction’s biggest names partnered with Wyatt to reimagine its business.
- [Fast-tracking brand-value creation for Trelleborg.](https://www.wyattinternational.com/work/trelleborg-brand-value-creation/): Most people will never realise the value that antivibration specialist Trelleborg brings to their daily lives. Our task was to ensure engineers and direct customers would realise this through content marketing…
- [Bringing value to a multinational product launch.](https://www.wyattinternational.com/work/bmi-product-launch/): As a new roofing giant, BMI Group needed to hit the ground running to cement its claim in international markets. The best way to do this? Launching a flagship product range to the world. No pressure…
- [Giving engineers a glimpse into a marvellous world.](https://www.wyattinternational.com/work/imi-brand-activation-campaign/): When a group of established international brands and businesses band together under one new name, how do you unite them all behind a single, simple, powerful message?
- [Inspiring architects to see the value above their heads.](https://www.wyattinternational.com/work/armstrong-unprecedented-brand-value/): The ceiling: often overlooked, but critical to the appeal and performance of a space. Our challenge was to help architects see this potential value – inspiring them to look up.