PR is changing. There’s now a distinct focus on original content and reputation management – making this a wider landscape with exciting potential.
Our focus is on integrated storytelling across multiple channels – from events and press through to social media. By exploring ideas and challenging boundaries, we’re forging an integrated approach that’s been recognised by industry awards, as well as becoming a PR Week Top 50 Digital Agency and Top 50 National Consultancy.
Strategy and planning.
We use a robust, evidence-based process that uses research, competitor audits, social media evaluation and creative thinking to identify campaign platforms. Once we’ve defined the boundaries, we then start thinking about how to break through them…
We can transform the visibility of individuals, the credibility of organisations, and the reach of brands. By setting out clear performance indicators, and measuring success in terms of coverage and influence, as well as sales and ROI, we help brands excel – in thought and action.
We use compelling content to bring together communities of like-minded people – from industry observers to business writers. We can then manage social media channels, encouraging interest and nurturing conversations, with as much involvement as you need; from entrusting us with end-to-end management through to one-time strategic or creative delivery.
Our team includes experienced PR and press specialists with extensive contacts and industry knowledge, all backed up with transparent processes including online project management tools to share information and keep your stories safe and on track.
In today’s multichannel world, success is more likely to be measured in likes, shares and sales growth than in column inches. So, we provide a broad range of metrics to give you a robust approach that can be monitored and fine-tuned in real time – for deeper reach and penetration, and more measurable ROI.
Our team has extensive experience of organising and supporting open days, editor visits, product launches and key events, including social media takeovers with live blogging and Twitter coverage. We have the experience, expertise and resources to take your stories to new places.
We both create and curate content, developing a suite of brand-led material including infographics, video, publications, white papers, PR articles and case studies, all to take your story across boundaries – and all neatly wrapped up in detailed content plans.